Skip to main content

Direct marketing and privacy and electronic communications (PECR)

Guidance stages explained

Drafting – During this stage we pull together all relevant information and create a structured draft.

Public consultation/call for views (optional) – Usually we carry out a public consultation or call for views before we complete the guidance. To understand more about how and when we do this, you can read our consultation policy.

Redrafting (following consultation) – We make changes to the draft guidance to clarify issues and meet the needs of our audience.

Withdrawn – Occasionally we decide to not proceed with a guidance project. If so, we’ll mark it as withdrawn and remove it when we next update this page. If we decide to revisit an issue, we add a new entry to this page.

Published – Guidance is final and available on the website

Update to Direct Marketing and Privacy and Electronic Communications Guidance

Update of guidance to include amendments from the Data (Use and Access) Act.
Stage: Drafting.
Public consultation: Yes (due to launch August 2025)
Final version of guidance due for publication: Winter 2025/2026